Catherine Kan

Catherine Kan

Catherine Kan

Creative Freelancer · Kuching, Sarawak

Designing stories that feel like you.

Designing stories that feel like you.

Designing stories that feel like you.

I help small businesses look, sound and feel like themselves online — through content, visuals and a little structure behind the scenes.

I help small businesses look, sound and feel like themselves online — through content, visuals and a little structure behind the scenes.

About me

Hi, I’m Catherine.

Hi, I’m Catherine.

I’m a Kuching-based creative who helps small businesses show up online without the overwhelm — planning content, designing visuals, and tidying up the bits that usually get left behind. It started with helping a friend’s cafe with their Instagram, and one project led to another. These days I work with cafes, retail brands and small teams who want their online presence to feel as good as their actual business does.

Get In Touch

Portrait photo of Catherine Kan, creative freelancer in Kuching

Why work with me

Everything your brand needs, in one place.

Everything your brand needs, in one place.

Everything your brand needs, in one place.

Social Media Management

Consistent content that builds community and keeps your brand top of mind.

Graphic Design

Polished visuals for every touchpoint — posts, posters, menus and more.

Content Planning & Strategy

A clear monthly plan so you never have to wonder what to post next.

Brand & Identity Design

A cohesive visual identity that makes your business instantly recognisable.

Campaign & Marketing Support

Seasonal promotions, product launches and campaigns that convert.

Video Production

Scroll-stopping reels and short-form content for Instagram and Facebook.

Local Business Focus

Based in Kuching — I understand the local market, language and audience.

  • Social Media Management · Graphic Design · WhatsApp Set Up · Video Production · Template Design & Reports · Identity Kits · Social Media Management · Graphic Design · WhatsApp Set Up · Video Production · Template Design & Reports · Identity Kits · Social Media Management · Graphic Design · WhatsApp Set Up · Video Production · Template Design & Reports · Identity Kits ·

    Social Media Management · Graphic Design · WhatsApp Set Up · Video Production · Template Design & Reports · Identity Kits · Social Media Management · Graphic Design · WhatsApp Set Up · Video Production · Template Design & Reports · Identity Kits · Social Media Management · Graphic Design · WhatsApp Set Up · Video Production · Template Design & Reports · Identity Kits ·

What I do

Social media management

Social media management

Planning, posting and growing a feed that sounds like you.

Planning, posting and growing a feed that sounds like you.

Planning, posting and growing a feed that sounds like you.

Facebook & Instagram management · Monthly content calendar · Carousel & Feed Design · Daily story update · Linktree set up · Quick replies · Basic ad consultation

Graphic design

Graphic design

Posts, posters, packaging and everything in between.

Posts, posters, packaging and everything in between.

Posts, posters, packaging and everything in between.

Logo · Social media posts · Posters · Menus · Marketing materials · Infographics on request

WhatsApp set up

WhatsApp set up

Catalogues, quick replies and a storefront that’s ready to sell.

Catalogues, quick replies and a storefront that’s ready to sell.

Catalogues, quick replies and a storefront that’s ready to sell.

Business profile set up · Greeting & away messages · Business hours · Quick replies · Product categories · Full optimisation

Video production

Video production

Reels and short clips that stop the scroll.

Reels and short clips that stop the scroll.

Reels and short clips that stop the scroll.

Filming, editing, music and captions for reels · Photography, 4K video and colour grading for bigger projects

Template design & reports

Template design & reports

Easy-to-use templates and clear reports, so you’re never guessing.

Easy-to-use templates and clear reports, so you’re never guessing.

Easy-to-use templates and clear reports, so you’re never guessing.

Delivery order, invoice, quotation, work schedule and SOP checklist files — built as simple Google Sheets

Identity kits

Identity kits

Logos, colours and fonts — a look that’s consistently yours.

Logos, colours and fonts — a look that’s consistently yours.

Logos, colours and fonts — a look that’s consistently yours.

Colour palette · Usage guide · Font pairings — a kit that keeps everything consistent

Already on a Social Media Management package? You’ll get exclusive bundle rates on reel production, WhatsApp set up and content upgrades — keeping everything consistent and your workflow simple.

Start a Project

Selected work

A few recent collaborations.

A few recent collaborations.

Retail video work

Retail Reels Content

Retail Reels Content

Retail Reels Content

Short retail reels for local brands — product-led edits, shopfront moments, and social-first clips designed for discovery.

Cravyn retail reel

A product-led short edit for Cravyn, built around quick cuts, appetite cues, and a clean social caption rhythm.

Instagram & Facebook Reels

12K views · 228 likes · 43 shares

Cozy Curtain showroom reel

A warm showroom walkthrough highlighting fabric texture, styling options, and soft home-detail moments.

Instagram & Facebook Reels

Overview 219K views

Cozy Curtain product reel

A focused reel showing curtain details, finishes, and practical product benefits in a simple retail edit.

Instagram & Facebook Reels

Overview interactions 93

Video portfolio

iPlay 爱玩派 Video Projects

iPlay 爱玩派 Video Projects

iPlay 爱玩派 Video Projects

Short-form social video work made for campaign momentum, local discovery, and platform-native storytelling.

Restaurant Review Series

Discovering and reviewing restaurants through honest experiences, standout dishes, atmosphere, and the overall dining experience.

Instagram Reels

1.9K views · 8% engagement

Dining Review Cutdown

A short-form restaurant review highlighting the food, experience, and key moments from the dining experience in a fast, engaging format.

Instagram Reels

1.3K views

Must-Visit Landmark

Exploring iconic places and cultural landmarks worth adding to your travel list, with a focus on what makes each destination worth experiencing.

Instagram Reels

1.7K views · 6% engagement

Personal experiments

AI Video Projects

AI Video Projects

AI Video Projects

Personal explorations in AI-generated motion, editing, concept development, and short-form visual storytelling.

Free Information

Curating useful news, knowledge, and resources that are freely available — making valuable information easier to discover and access.

Instagram Reels

64.3K Views · Audience - Non followers 65.5%

My AI Journey

A personal story about my journey into AI, what inspired me to create with it, and why I’m building a future around AI-powered creativity.

Instagram Reels

59.4K views · 118comments

Free AI Resources

Highlighting government-announced free AI courses and resources, making it easier for people to access official AI training and information at no cost.

Instagram Reels

64.8K views · 95 shares

  • Cravyn · Cozy Curtain · Gracious Bird Nest · Coff · Central Cold Storage Kuching · Cravyn · Cozy Curtain · Gracious Bird Nest · Coff · Central Cold Storage Kuching · Cravyn · Cozy Curtain · Gracious Bird Nest · Coff · Central Cold Storage Kuching ·

    Cravyn · Cozy Curtain · Gracious Bird Nest · Coff · Central Cold Storage Kuching · Cravyn · Cozy Curtain · Gracious Bird Nest · Coff · Central Cold Storage Kuching · Cravyn · Cozy Curtain · Gracious Bird Nest · Coff · Central Cold Storage Kuching ·

Cozy Curtain

Cozy Curtain

In-company project

Social media management · Video production (Reels)

Catherine Kan portfolio image for Cozy Curtain social media management and reels

*All works are confidential and remain the property of Cozy Curtain.

Gracious Bird Nest

Gracious Bird Nest

Social media management · Content shooting

Catherine Kan portfolio image for Gracious Bird Nest social media management and content shooting

Coff

Coff

Graphic design — Illustration design

Catherine Kan portfolio image for Coff illustration and graphic design

Central Cold Storage Kuching

Central Cold Storage Kuching

In-company project

Graphic design — Sticker design

Catherine Kan portfolio image for Central Cold Storage Kuching sticker design

*All works are confidential and remain the property of Central Cold Storage Kuching.

Cravyn

Cravyn

Social media management · Video production (Reels) · WhatsApp Business setup · Template design & reports

Catherine Kan portfolio image for Cravyn social media, video, WhatsApp setup and reports

Let’s create something meaningful together.

Let’s create something meaningful together.

Let’s create something meaningful together.

Ready to grow your brand online? Reach out via any of the channels below.

Ready to grow your brand online? Reach out via any of the channels below.

© 2026 Catherine Kan · Kuching, Sarawak · All rights reserved

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